Good Morning. It’s Anzac Day today … and a public holiday here in Australia. It also happens to be my birthday. I’ve had better. For you see, today I have to inform you that the REMO General Store is closing at the end of this month, both the shopfront in Bondi and the online service. We cease trading at 6PM on Sunday 29 April … just 5 short days from now.
Q: Why is this happening?
A: Not enough sales. Not enough capital.
The retail climate, even for online focused businesses such as ours, has been especially tough. We’ve tried continually to innovate our way through. Sadly, it was not to be; and this has left us in the position where we can’t move forward.
Be sad … but not too sad. We’ve been around for 24 years, online for 18. It’s a been great retail journey and, adapting a phrase that I heard repeatedly at a TEDx licensee summit last week, a “superlatively brilliant failure”.
Anyway, back to the SALE:
We still have some merchandise left at the store … but we’re clearing ALL OF IT at 50% OFF. It’s your last chance to order a piece of REMO General Store history. We’ll be taking online orders from now until 6pm on Sunday … and the physical store will be open from 10am until 5pm for 4 days from Thursday to Sunday (final Bondi order pickups on Saturday).
NB: When checking out you need to enter the code FINAL50
Start browsing HERE.
Thank you for being fabulous CustOMERs. It has been an honour to serve you all.